The 2016 Craft Package Distribution Research Project is a package development project sponsored by Korea Craft & Design Foundation.
Poster, Package, Education, Space.
「 The beautiful curves of Barae which refers to the sleeves of Hanbok, were applied to the wings of the package. 」
It is a project to promote distribution and sales of craftworks through package development for craft artists. After establishing the Korean package, this project has standardized and mass-produced the package. In this project, first, the development direction of packages was established by analyzing the status of craft market. Analyzing the usage patterns of consumers using the package, matching them to the development process, and analyzing the elements of the package in detail. We also wanted to include Korean elements to show the identity of 'Korean craft package'.
Among the elements of Korea, we embarked on the package in Hanbok which is Korean national costume. The beautiful curves of Barae which refers to the sleeves of Hanbok, were applied to the wings of the package. Applying the overlapping method of Hanbok as a buffer element, we have put the beauty and function of Korea. The whole package is designed to be convenient for you by configuring it with the standard and the product group suited for various purposes.
Client : Korea Craft & Design Foundation